[P2P-F] Fwd: [Networkedlabour] Fwd: New book Vincent Mosco To the Cloud: Big Data in a Turbulent World

Mon Jun 9 15:30:03 CEST 2014

---------- Forwarded message ----------
From: peter waterman <peterwaterman1936 at gmail.com>
Date: Sat, May 31, 2014 at 1:04 PM
Subject: [Networkedlabour] Fwd: New book Vincent Mosco To the Cloud: Big
Data in a Turbulent World
To: networkedlabour at lists.contrast.org, moscov at mac.com

Copied to you, Vinnie, so as to introduce to NetworkedLabour.

Best,

PeterW

---------- Forwarded message ----------
From: VINCENT MOSCO <moscov at mac.com>
Date: Sat, May 31, 2014 at 5:36 PM
Subject: New book Vincent Mosco To the Cloud: Big Data in a Turbulent World
To: Vincent Mosco <moscov at mac.com>

Hi all,

I am writing because I thought you might be interested in my new book.
Apologies if you have already received a notice.

All the best,

Vinny

To the Cloud: Big Data in a Turbulent World
Vincent Mosco

Paradigm Publishers:  http://bit.ly/1igH8rT
Amazon:                     http://amzn.to/QGu6YE

Paperback ISBN: 978-1-61205-616-6
Hardcover ISBN: 978-1-61205-615-9

Book interview podcast: http://bit.ly/1kOPDdr

In the wake of revelations about National Security Agency activities many
of which occur in the cloud this book offers both enlightenment and a
critical view. Cloud computing and big data are arguably the most
significant forces in information technology today. In clear prose, To the
Cloud explores where the cloud originated, what it means, and how important
it is for business, government, and citizens. It describes the intense
competition among cloud companies like Amazon and Google, the spread of the
cloud to government agencies like the controversial NSA, and the astounding
growth of entire cloud cities in China. From advertising to trade shows,
the cloud and big data are furiously marketed to the world, even as dark
clouds loom over environmental, privacy, and employment issues that arise
from the cloud. Is the cloud the long-promised information utility that
will solve many of the world s economic and social problems? Or is it just
marketing hype? To the Cloud provides the first thorough analysis of the
potential and the problems of a technology that may very well disrupt the
world.

Vincent Mosco (Ph.D. Harvard University) is Professor Emeritus of Sociology
at Queen’s University, where he held the Canada Research Chair in
Communication and Society. Dr. Mosco is the author of numerous books
and articles on the media and information technology, including The
Political
Economy of Communication and The Digital Sublime: Myth, Power, and
Cyberspace.

"Once again, Vinny Mosco is way ahead of the pack in understanding the
great communication phenomena of our times. To the Cloud shines a powerful
light on cloud computing, educating us all and providing critical analysis,
nuance, and context. In the process, Mosco provides an indispensable
resource for making sense of the digital age."
--Robert W. McChesney, author of Digital Disconnect: How Capitalism Is
Turning the Internet against Democracy

"A towering figure in the political economy of communications, Vincent
Mosco has taught generations of media scholars how to drill below the
surface of corporate hype and decipher the sharp realities underlying
apparently nebulous developments. Now he turns his formidable intelligence
to the analysis of the cloud. This landmark publication is essential
reading for anyone who wants to understand the next phase of digital
capitalism."
--Ursula Huws, University of Hertfordshire Business School

"Vincent Mosco has brilliantly demystified cloud computing and big data. He
looks through the clouds to ask critical questions about how these new
systems are being used, who controls them, and what the consequences are.
To the Cloud brings us back down to earth and is an essential source for
understanding these important new developments."
--Janet Wasko, University of Oregon

Table of Contents
• The Cloud Ate My Homework
• From the Computer Utility to Cloud Computing
• Selling the Cloud Sublime
• Dark Clouds
• Big Data and Cloud Culture

__________________
Vincent Mosco
Professor Emeritus
Queen's University

www.queensu.ca/sociology/people/emeritusfaculty/mosco.html
www.facebook.com/vincent.mosco
https://twitter.com/VMosco

-- 

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