[P2P-F] Fwd: When work becomes play - "gamification" - manipulation or empowerment ?

[Michel Bauwens]

---------- Forwarded message ----------
From: Dante-Gabryell Monson <dante.monson at gmail.com>
Date: Thu, Jan 13, 2011 at 11:40 PM
Subject: When work becomes play - "gamification" - manipulation or
empowerment ?
To: Michel Bauwens <michelsub2004 at gmail.com>


This pdf was shared with me ( Thanks to L. )

around the topic of "gamification"

http://en.wikipedia.org/wiki/Gamification
*
*
* <http://en.wikipedia.org/wiki/Gamification>" As of September, 2010,
gamification was used by marketers and website product managers as a tool
for customer engagement <http://en.wikipedia.org/wiki/Customer_engagement> "
*

It relates to a recent article on the scientific american,
which is unfortunately closed behind paid access,
"When Work becomes Play"

http://www.newscientist.com/article/mg20927940.300-game-on-when-work-becomes-play.html

http://www.google.be/search?sourceid=chrome&client=ubuntu&channel=cs&ie=UTF-8&q=Game+on:+When+work+becomes+play



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