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<DIV dir=ltr><FONT size=2 face=Arial>----- Forwarded Message -----<BR><B><SPAN style="FONT-WEIGHT: bold">From:</SPAN></B> Ellen MacArthur Foundation <info@ellenmacarthurfoundation.org><BR><B><SPAN style="FONT-WEIGHT: bold">To:</SPAN></B> "dharao4@yahoo.co.uk" <dharao4@yahoo.co.uk> <BR><B><SPAN style="FONT-WEIGHT: bold">Sent:</SPAN></B> Monday, 30 January 2012, 12:59<BR><B><SPAN style="FONT-WEIGHT: bold">Subject:</SPAN></B> Towards the Circular Economy<BR></FONT></DIV><WBR>
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<div style="FONT-FAMILY: helvetica, arial, sans-serif; COLOR: #151515; FONT-SIZE: 10px; FONT-WEIGHT: normal">Having trouble reading this email? <A style="FONT-FAMILY: helvetica, arial, sans-serif; COLOR: #333333; FONT-SIZE: 10px; FONT-WEIGHT: normal" href="http://ellenmacarthurfoundation.cmail1.com/t/y/e/yhihjid/qojullut/r/" rel=nofollow target=_blank>View it on your browser</A>. Not interested anymore? <A style="FONT-FAMILY: helvetica, arial, sans-serif; COLOR: #333333; FONT-SIZE: 10px; FONT-WEIGHT: normal" href="http://ellenmacarthurfoundation.cmail1.com/t/y/u/yhihjid/qojullut/y/" rel=nofollow target=_blank>Unsubscribe Instantly</A>.</div></TD></TR>
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<H2 style="BORDER-BOTTOM: #dddddd 1px solid; PADDING-BOTTOM: 4px; LINE-HEIGHT: 36px; MARGIN: 0px 0px 4px; PADDING-LEFT: 0px; PADDING-RIGHT: 0px; FONT-FAMILY: helvetica, arial, sans-serif; COLOR: #333333; FONT-SIZE: 16px; FONT-WEIGHT: bold; PADDING-TOP: 0px"><A style="FONT-FAMILY: helvetica, arial, sans-serif; COLOR: #00759a; FONT-SIZE: 12px; FONT-WEIGHT: normal; TEXT-DECORATION: none" name=toc_item_0 rel=nofollow></A></H2>
<div style="TEXT-ALIGN: center; PADDING-BOTTOM: 0px; LINE-HEIGHT: 20px; MARGIN: 20px 0px 16px; PADDING-LEFT: 0px; PADDING-RIGHT: 0px; FONT-FAMILY: helvetica, arial, sans-serif; COLOR: #333333; FONT-SIZE: 12px; FONT-WEIGHT: normal; PADDING-TOP: 0px"><SPAN style="FONT-SIZE: 16px"><B>The Ellen MacArthur Foundation is proud to announce the publication of a new report: 'Towards the Circular Economy'</B></SPAN></div>
<div style="PADDING-BOTTOM: 0px; LINE-HEIGHT: 20px; MARGIN: 20px 0px 16px; PADDING-LEFT: 0px; PADDING-RIGHT: 0px; FONT-FAMILY: helvetica, arial, sans-serif; COLOR: #333333; FONT-SIZE: 12px; FONT-WEIGHT: normal; PADDING-TOP: 0px">This report is the first ever to look at the economic and business rationale for an accelerated transition towards a circular economy.</div>
<div style="PADDING-BOTTOM: 0px; LINE-HEIGHT: 20px; MARGIN: 20px 0px 16px; PADDING-LEFT: 0px; PADDING-RIGHT: 0px; FONT-FAMILY: helvetica, arial, sans-serif; COLOR: #333333; FONT-SIZE: 12px; FONT-WEIGHT: normal; PADDING-TOP: 0px">The report was commissioned by the <B>Ellen MacArthur Foundation</B> with the support of its Founding Partners, <B>B&Q, BT, Cisco, National Grid and Renault</B>. <B>McKinsey & Company</B>, a global management consulting firm, provided the overall project management, developed the fact base and delivered the analytics. The report draws from the input and expertise of a wide range of academic and business leaders.</div>
<div style="PADDING-BOTTOM: 0px; LINE-HEIGHT: 20px; MARGIN: 20px 0px 16px; PADDING-LEFT: 0px; PADDING-RIGHT: 0px; FONT-FAMILY: helvetica, arial, sans-serif; COLOR: #333333; FONT-SIZE: 12px; FONT-WEIGHT: normal; PADDING-TOP: 0px">On Friday Ellen MacArthur visited the World Economic Forum at Davos to provide a pre-briefing on the report to CEOs and thought-leaders. Ellen spoke to BBC World News live from Davos, and you can watch the interview <A style="FONT-FAMILY: helvetica, arial, sans-serif; COLOR: #00759a; FONT-SIZE: 12px; FONT-WEIGHT: normal; TEXT-DECORATION: none" href="http://ellenmacarthurfoundation.cmail1.com/t/y/l/yhihjid/qojullut/u/" rel=nofollow target=_blank>here.</A></div>
<div style="TEXT-ALIGN: center; PADDING-BOTTOM: 0px; LINE-HEIGHT: 20px; MARGIN: 20px 0px 16px; PADDING-LEFT: 0px; PADDING-RIGHT: 0px; FONT-FAMILY: helvetica, arial, sans-serif; COLOR: #333333; FONT-SIZE: 12px; FONT-WEIGHT: normal; PADDING-TOP: 0px"><SPAN style="FONT-SIZE: 14px"><B>Click the cover to visit the Towards the Circular Economy microsite and download the full report.</B></SPAN></div><A style="FONT-FAMILY: helvetica, arial, sans-serif; COLOR: #00759a; FONT-SIZE: 12px; FONT-WEIGHT: normal; TEXT-DECORATION: none" href="http://ellenmacarthurfoundation.cmail1.com/t/y/l/yhihjid/qojullut/o/" rel=nofollow target=_blank><IMG alt="Inline Image" align=left src="http://i1.cmail1.com/ei/y/C6/B77/A49/csimport/Screenshot2012-01-30at07.27.04.072724.png" width=545 height=772></A>
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