[P2P-F] email subject and link context RE: Economic Genius.

Mon Feb 13 01:52:46 CET 2012

I'd like to second the thanks and the request from Elf Pavlik for more
context around links so that readers can make better choices about which
ones to open.

Here's some more information on creating effective emails.

Thanks,

Rose Kudlac

Focus the subject line

Researchers have found that most people spend only a few seconds deciding
whether to open an e-mail message. Many base their decision on the subject
line, often the only part of the message they'll see in their inbox.

So make sure you summarize the topic and objective of your message in a few
well-chosen words to flag WHAT it's about and WHY it matters to the
recipient. If your e-mail might be read on a mobile device, it's even more
important to be concise and focused with the subject line.

From
http://www.theglobeandmail.com/report-on-business/careers/career-advice/on-t
he-job/article2087753.ece

------------------------------------------

3) Write a good subject line

Your subject line should clearly and concisely describe what you are talking
about. If being broadcast (e.g. sent to a list), the subject line should be
explicit enough for all possible recipients - including people who may not
recognize your e-mail address, nor be familiar with the background, context,
or your organization itself. Many people look no further than the subject
line (especially those of us who receive hundreds of messages a day).

The first forty characters of your subject line is the most that you can
depend on; anything after that could be cut off in transit. So try to put
the most important keywords in the leftmost portion of the subject line. Use
point form; use abbreviations if necessary, but make sure it is still
understandable to your intended recipient(s) - including possible newcomers
or forwards.

Bad: "event announcement"

Better: meeting of Food Safety Group on September 30 in Toronto

Best: Food Safety Mtg., Sept 30, Toronto (topics: pesticides, fundraising,
more)

Bad: question

Better: Sept 30 food meeting details?

Bad: important notice

Better: Enviro Consulting esp. Solar Power: www.mysite.com website launch

Bad: can you help out? want to join our club?

Better: seeking ideas & members for new cycling club (in north Toronto)

Best: North Toronto Cycling Club - seeking cyclists, ideas & help for new
club

Bad: hello

Better: greetings from John in Timbuktu

Bad: Hi Susan, how would you like to go to lunch somewhere on Friday?

Better: lunch Friday?

<snip>

From: http://www.planetfriendly.net/emailtips.html

-----Original Message-----
From: p2p-foundation-bounces at lists.ourproject.org
[mailto:p2p-foundation-bounces at lists.ourproject.org] On Behalf Of elf Pavlik
Sent: Wednesday, February 08, 2012 6:07 AM
To: p2p-foundation
Subject: Re: [P2P-F] Economic Genius.

Hi Robert,

Excerpts from robert searle's message of 2012-02-08 10:33:07 +0000:

>  The following maybe of interest.

> 

> http://hosted.verticalresponse.com/691058/36defff050/TEST/TEST/ 

Thank you far sharing all those links, could you please consider besides
link adding a small 2-3 sentences excerpt/summary of it content? It could
make simpler for many people to decide if open it or not, sometimes short
subject doesn't give me enough of context to give it more of my attention.

Cheers!

=)

~ elf Pavlik ~

-- 

(living strictly moneyless already for over 2 years)

http://wwelves.org/perpetual-tripper

http://moneyless.info

http://hackers4peace.net

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