---------- Forwarded message ----------
From: Dante-Gabryell Monson <dante.monson@gmail.com>
Date: Thu, Jan 13, 2011 at 11:40 PM
Subject: When work becomes play - "gamification" - manipulation or empowerment ?
To: Michel Bauwens <michelsub2004@gmail.com>


This pdf was shared with me ( Thanks to L. )

around the topic of "gamification"

http://en.wikipedia.org/wiki/Gamification

" As of September, 2010, gamification was used by marketers and website product managers as a tool for customer engagement "

It relates to a recent article on the scientific american, 
which is unfortunately closed behind paid access,
"When Work becomes Play"

http://www.newscientist.com/article/mg20927940.300-game-on-when-work-becomes-play.html

http://www.google.be/search?sourceid=chrome&client=ubuntu&channel=cs&ie=UTF-8&q=Game+on:+When+work+becomes+play



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