ing state."It's a legacy that I embrace and that I'm not going to run away from," Bush told The Associated Press in an interview during a recent visit to the affluent Dallas suburb of Frisco. "But certainly, in this campaign, I have to identify myself and talk about my own track record."That isn't always easy.People want to know how often he calls assorted relatives for advice and what sleeping at the White House was like. Political observers wonder if the Spanish-speaker who offers a unique blend of Republican royalty and Hispanic heritage can slow what looks like Texas' inevitable demographic slide toward a Democratic-leaning state. His mother, Columba, is from Mexico.Jeremy Bird, who helped President Barack Obama win re-election last year by using data analysis to tailor voter mobilization to the most promising areas, helped tilt Nevada and Colorado to the Democrats in the 2012 presidential race. Now, Bird and other Obama veterans are leading Battleground Texas, a group that hopes to do the same thing in Texas."This is something not to be taken lightly. It's a well-capitalized, well-financed group that's intent on developing a long term strategy. That's problematic," Bush said. "It's going to require more for candidates like myself and people from the party to step up their game. Not necessarily change our principles, but change our tactics."He said Republicans will have to recruit more Spanish-speakers, campaign more frequently alon ing state."It's a legacy that I embrace and that I'm not going to run away from," Bush told The Associated Press in an interview during a recent visit to the affluent Dallas suburb of Frisco. "But certainly, in this campaign, I have to identify myself and talk about my own track record."That isn't always easy.People want to know how often he calls assorted relatives for advice and what sleeping at the White House was like. Political observers wonder if the Spanish-speaker who offers a unique blend of Republican royalty and Hispanic heritage can slow what looks like Texas' inevitable demographic slide toward a Democratic-leaning state. His mother, Columba, is from Mexico.Jeremy Bird, who helped President Barack Obama win re-election last year by using data analysis to tailor voter mobilization to the most promising areas, helped tilt Nevada and Colorado to the Democrats in the 2012 presidential race. Now, Bird and other Obama veterans are leading Battleground Texas, a group that hopes to do the same thing in Texas."This is something not to be taken lightly. It's a well-capitalized, well-financed group that's intent on developing a long term strategy. That's problematic," Bush said. "It's going to require more for candidates like myself and people from the party to step up their game. Not necessarily change our principles, but change our tactics."He said Republicans will have to recruit more Spanish-speakers, campaign more frequently alon